On August 30th, Fortune magazine, citing six anonymous sources, reported that several market investors recently received a fundraising proposal from a DOGE-focused treasury company, which aims to establish a dedicated fund to invest in DOGE-related assets.
Three of the sources directly participated in the project's roadshow presentation, while the other three learned of the plan through parties involved in the transaction. According to two sources, the treasury company plans to raise at least $200 million.
Details such as the structure and launch timeline have not been disclosed, and the company is still in the preliminary stages of preparation. Notably, the three sources stated that the official DOGE entity, the "House of Doge," has officially signed an agreement approving the proposal, authorizing it to serve as the "official" treasury operating platform for the DOGE ecosystem.
he "House of Doge," established by the DOGE Foundation in Miami in early 2025, will be responsible for the global promotion and ecosystem development of the DOGE token. This partnership is seen as a significant step in furthering its token strategy.
In addition, according to fundraising materials sent to potential investors and confirmation from five sources, Elon Musk's personal attorney, Alex Spiro, is slated to serve as chairman of the newly established public company. Spiro's involvement has drawn widespread market attention, as he has long handled legal and business matters for Musk. This move may also indicate Musk and his team's continued optimism and potential support for the DOGE ecosystem.