Apple plans to enter AI robots, home security and smart displays

B.news
14 Aug 2025 09:47:57 AM
Apple is planning a comeback in artificial intelligence with an ambitious slate of new devices, including robots, a simulated Siri, smart speakers with displays, and home security cameras.
Apple plans to enter AI robots, home security and smart displays

Apple is planning a comeback in artificial intelligence with an ambitious slate of new devices, including robots, a simulated Siri, smart speakers with displays, and home security cameras.

A desktop robot that will serve as a virtual companion is central to the AI strategy, with a target launch in 2027, according to people familiar with the matter.

Meanwhile, a smart speaker with a display is expected to arrive next year as part of Apple's push into entry-level smart home products. Home security is seen as another big growth opportunity. The new cameras will be attached to Apple security systems to automate home functions. This approach should help make Apple's product ecosystem more attractive to consumers, the people said.