On November 12, Visa, a leading global digital payments company, announced the launch of an innovative pilot program in the United States, allowing businesses to directly pay USD stablecoins (such as USDC) to cryptocurrency wallets via their fiat currency accounts (such as USD accounts).
Leveraging the Visa Direct real-time digital payments network, the program aims to provide businesses and individuals with a more efficient and cost-effective channel for fund transfers, particularly targeting international business professionals and freelancers who rely on fast transfers.
In a statement, Visa President Chris Newkirk emphasized that the service aims to reduce international fund flows, which traditionally take "days," to "minutes," significantly improving the efficiency of cross-border payments. Visa has already launched the pilot program with some partners and plans to further expand the service in 2026, promoting the large-scale application of stablecoins in commercial payments.
According to a previous Visa survey, 57% of freelancers prefer digital payment methods, primarily because they can receive their earnings faster. This trend reflects the current market's urgent need for efficient and flexible fund transfer methods. Visa's pilot program not only expands the application boundaries of stablecoins in real-world business scenarios, but also marks a further integration of traditional financial infrastructure and the crypto payment ecosystem.